5 Easy Things You Can Do to Keep and Improve Landing Page Profits
From Blaster’s Adwords eZine Issue 11

There are a lot of simple things you can do to improve your conversion rates and landing page profits. Sometimes one little thing can throw your whole game off or one small tweak can have dramatic positive results.

Below I listed 5 things you can work on or implement today:

1. Make Sure All Your Links Work! Review them periodically… You put all that work into your pages, don’t over look the simple things.
2. Use Analytics, Action and Conversion Tracking to Improve the Performance of Your Landing Pages. Learn how people are using your pages by tracking their interaction with it. Programs I use or have used that can help:
   
   • Google Analytics
   • StatCounter
   • Adtrackz
   • GoTryThis
   • Website Optimizer (get on the list!)
3. Direct Link to the Products You are Promoting. There is nothing worse then a visitor clicking on one of your links and then having to search the site for your product! I know this is not always easy with every merchant; but where possible.
4. Test and Compare Merchants on Your Landing Pages. Over time you’ll see which converts better and put more money in your pocket.
5. Suggest alternative products for your visitors. Let them do research from your web page. Have each link open into a new window so they can close each window and find themselves back on your landing page looking at another product suggestion.

There seems like there are a lot of things to remember to do. But take this list.. copy it down and add some other things to it that you know about and review it regularly, it can help you keep your mind sharp and focused. And it will keep those profits coming in and your income rising.

-Matt Levenhagen

This entry was posted on Thursday, December 14th, 2006 at 6:37 pm and is filed under Blaster's eZine Article Highlights. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.