Do you ever feel just absolutely bombarded by ideas and marketing models?

I am so absolutely amazed at the constant nature of it all.. I understand the why, but I feel sorry for those that are on the receiving end.

I sort of liken it to when I had my insurance agency and all the mail I got, reps calling me from this company and that… it was crazy! There was always a new and better policy they wanted me to promote.

The incentives were in place.. I was pitched all kinds of things so I could help someone else win a trip or something, lol..

The only way to handle that is to filter anything out that doesn’t pertain to your established mission and business model.

Once you do finally settle on the business you can get excited about, enjoy and want with all your energy… once you establish a solid game plan…

..as over time you learn about your market, establish your focus as a business, whittle out your USP and set yourself apart based on your strengths…

Focus only on those things that relate to what you are doing or can be applied to what you are doing..

I purchased LPGen the other week.. why? Because I could tell myself this software could work well in a few of my niches.. and I might be able to use it to test keywords and spin them off into static pages I create or fuller strategies…

I might be able to improve the Quality Score.. It might have features that could work for me. So it was an informed decision that fit what I am already doing.

Affiliate Elite on the other hand… Even though it’s hyped and looks interesting, it didn’t serve me. At least not enough for me to get goo-goo-ga-ga over and have to have it today!

The fact is you sometimes have to look past some great looking things because they might actually have a negative impact as it disrupts things you already have going.

For me I already manage a lot of profitable niches; niches I can expand a lot more..

For me when I need a new niche, I just Blast. And the Blasts that do find profits I can spin off and develop into complete niche websites and use other marketing methods with..

But thats’ how I start. I have a system that uncovers profitable niches. I learn where people are spending money, I then study the competition in that market.. figure out what people are spending money on and expand!

So.. do I really need another tool that does the same thing?

This is What it Boils Down To??

Buy only what makes sense.. don’t buy something because everyone else is.

A Dentist Office isn’t going to by a Black Jack Table or a Barbers Chair. They
are more likely to purchase equipment that improves on what they already have,
saves time and money.. provides more value to their clients.

Some thoughts today to think about..

-Matt Levenhagen

This entry was posted on Saturday, November 10th, 2007 at 8:55 pm and is filed under Tips & Advice, Your Mindset. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.